Vermelo launched in 2021, built on outsourced recruitment the group had been doing for two decades before that. Long enough to have watched the acronyms change several times while the actual problem stayed the same: businesses need to hire more people than their team can handle, at a cost they can predict, without falling foul of the rules.

We build the model that solves that. RPO, MSP, embedded recruiters, or a combination, run under your brand and measured against your numbers. Mostly for insurers, insurtechs, pensions and financial services firms, where hiring at volume also means compliance at volume.

We were named Best RPO Business at the Global Recruiter Awards in 2025.

ABOUT VERMELO | TALENT SOLUTIONS SPECIALIST

PEOPLE THAT POWER PERFORMANCE

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Part of the GWV group

Vermelo is one of three distinct brands operated by the wider GWV Talent Solutions Ltd. Vermelo is the talent solutions specialist, delivering RPO, MSP, Embedded Talent (RaaS), Total Talent and Talent Advisory. Gerrard White Consulting is the specialist recruitment agency, providing permanent, contract and executive search recruitment across insurance, technology and change and legal, in the UK, US and Europe. FlarePeople runs the UK's only recruit-train-deploy model for insurance pricing.

Three brands, one group, each doing a different job.

Hiring should empower growth, not hold it back

Vermelo exists because most hiring plans assume a team twice the size of the one that has to deliver them. That gap shows up differently in every business: agency spend nobody budgeted for, contractors nobody has counted, good candidates going quiet halfway through. Here's where it usually starts, and what fixes it.

Attraction & experience

Limited access to quality candidates?

Most of the people you want aren't applying to anything. We go and find them, under your brand, and keep talking to them until the timing is right.

Recruitment Process Outsourcing (RPO)or Embedded Recruitment (RaaS)

Attraction & experience

Candidate experience falling short?

We design streamlined, candidate-first journeys with consistent and clear communication.

Recruitment Process Outsourcing (RPO)or Talent Advisory

Attraction & experience

Weak employer brand?

Our Talent Advisory work covers employer brand, EVP and how you show up to the people you want.

Talent Advisory & Consultancy

Attraction & experience

Team at capacity?

Experienced recruiters inside your team, under your brand, switched on when hiring spikes and off when it doesn't.

Embedded Recruitment (RaaS)or Project RPO

Cost & compliance

Over-reliance on agencies?

Per-placement fees that climb with every hire, and nobody owning the full picture across your hiring.

Recruitment Process Outsourcing (RPO)or Managed Service Provider (MSP)

Cost & compliance

Rising recruitment costs?

Scalable models keep budgets predictable without sacrificing quality.

Recruitment Process Outsourcing (RPO)or Managed Service Provider (MSP)

Cost & compliance

IR35 and FCA compliance risk?

Our IR35 specialists handle status determinations, right to work and FCA pre-employment screening as part of the hiring process, not as an audit afterwards.

Managed Service Provider (MSP)or Talent Advisory

Cost & compliance

Screening standards varying by supplier?

Pre-employment checks and annual maintenance screening, designed once and applied consistently across everyone who works for you.

Talent Advisory & Consultancyor Managed Service Provider (MSP)

Retention & visibility

Losing talent to competitors?

We uncover the root causes of high attrition and implement retention strategies that work.

Talent Advisory & Consultancyor Recruitment Process Outsourcing (RPO)

Retention & visibility

Poor visibility of contractors?

One managed model for your whole contingent workforce: suppliers, rates, onboarding and status, in one view.

Managed Service Provider (MSP)or Total Talent Solutions

Retention & visibility

Inconsistent workforce planning?

Our talent advisory team helps you build a hiring strategy that holds up beyond the current quarter.

Talent Advisory & Consultancyor Total Talent Solutions

Retention & visibility

Perm and contractors managed as two separate worlds?

Two budgets, two sets of suppliers, and no shared view of what your workforce actually costs.

Total Talent Solutions

Five solutions, and most businesses need a blend rather than one. Explore them all, or try the solutions finder if you'd rather answer a few questions.

Explore all our talent solutions

Our process | How an engagement with us actually works

Every stage is measured, and you can see all of it.

Scope

We work out what you actually need, which sometimes means telling you it's less than you asked for. Hiring volumes, current cost, where the process breaks, what compliance obligations apply. You get an honest view of whether a full programme is justified or whether a smaller piece solves it.

What we need from you Last year's hiring numbers, and a conversation with whoever owns the budget.
Design

We build the model around your business: which stages we run, which stay with you, what the reporting looks like, and what good looks like in numbers. Nothing goes live until you've agreed the KPIs, because those are the numbers we'll be judged on for the life of the contract.

What we need from you Access to your ATS, and a decision on who owns what.
Mobilise

The team is recruited or assigned, systems are integrated, hiring managers are briefed. This is the stage most people worry about, and rightly, because it's where badly run transitions stall. Where TUPE applies, we manage consultation and transfer without hiring stopping while it happens.

What we need from you Introductions to hiring managers, and patience while the foundations go in.
Run

Live delivery, with reporting you can act on: time to hire, cost per hire, pipeline health, source performance. Reviewed on an agreed fixed cycle and shared openly, including when the numbers are uncomfortable. What the reporting shows then goes back into the design.

What we need from you Someone on your side who'll turn up to the review.

With you, not just for you

We work inside your business, not next to it. Sometimes that's literal: recruiters in your team, on your systems, under your brand. Sometimes it's a contractor programme or an advisory project, run close enough that we know how things actually work rather than how the org chart says they do.

That isn't a style choice, it's why the model works. Being inside means we hear about the hiring freeze before it's announced, we know where the process actually stalls, and we'll tell you when a role is unfillable as written rather than send you CVs for six weeks.

iCARE | Our company values

How we work matters just as much as what we deliver. Five core values, and what each one looks like in practice.

Integrity

We do the right thing, always.

Sometimes the right thing is telling you that you don't need us for part of it. We do, and it's on our homepage.
Collaboration

Partnership drives performance.

Nothing goes live until the KPIs are agreed with you, because they're what we'll be judged on. Your brand, your systems, your numbers.
Accountability

We take ownership and deliver results.

Reporting is shared openly on a fixed cycle, including when the numbers are uncomfortable.
Resilience

We adapt and persevere through change.

Hiring plans change, sometimes overnight. Ours are built to change with them, and to keep running while they do.
Excellence

We hold ourselves to the highest standards.

ISO 9001 certified, and named Best RPO Business at the Global Recruiter Awards 2025. The award citation mentions continuous improvement, which is the bit we care about.

Ethical & inclusive recruitment

Diversity, equality and inclusion

We are Disability Confident Committed and an Armed Forces Covenant signatory. Both carry specific obligations on how we recruit, not just a logo for the footer, and we review our own practice against them.

Reducing unconscious bias

Job ads are checked for language that puts groups off applying. Shortlisting runs on structured criteria agreed before the role goes live, so every candidate is assessed the same way and every decision can be explained afterwards.

Social value

We build measurable social impact into every partnership, supporting sustainability, equality and community development.

Corporate social responsibility

We support local and national charities through fundraising throughout the year, including sporting activities, bake offs, competitions and themed days.